20 06, 2017

Summer Travel Trends In and Out of the Office

By | June 20th, 2017|Categories: Captivate, Captivate Blog, MediaVillage.com, Office Pulse Captivate|Tags: , , , , , , , , , , |0 Comments

New Data from Office Pulse Dissects the Vac-yay-tion and Vac-eh-tion plans of Professionals Across North America New York, June 20, 2017— While the official first day of summer may not be until June 21 this year, many in the working world already have their head in the clouds (or perhaps, in the pool) as they

9 06, 2017

Marc Kidd on Bringing His Dad’s Winning Formula to Captivate

By | June 9th, 2017|Categories: Captivate, Captivate Blog, Marc Kidd, MediaVillage.com|Tags: , , , , , , , , , |0 Comments

If you have the opportunity to attend a football game at Eastern Kentucky University in Richmond, KY, you'd be visiting Roy Kidd Stadium, named after long-time EKU Head Football Coach Roy Kidd, who achieved 314 wins in his 39-year career and led the team to two Division I-AA National Championships in 1979 and 1982.  His son, Marc Kidd, now CEO

24 05, 2017

Captivate’s Rise: The Elevator Pitch

By | May 24th, 2017|Categories: Captivate, Captivate Blog, Uncategorized|Tags: , , , , , |0 Comments

What's a television programmer to do these spring months in search of more advertising revenue this fall? Further out, how does that programmer obtain a line item in a company's advertising budget for next year and beyond? Let's tick off a few ways to answer both questions this Upfront and NewFront season: There's the

19 05, 2017

I Can’t Get No (Job) Satisfaction:

By | May 19th, 2017|Categories: Captivate, Captivate Blog, Office Pulse Captivate, Uncategorized|0 Comments

ALMOST 40% OF AMERICANS SAY THEY’RE NOT HAPPY AT WORK  Quarterly Satisfaction Office Pulse Survey by Captivate Highlights Trends in Financial Recognition and How Professionals Really Feel About Their Boss NEW YORK, May 16, 2017 – While fewer business professionals received financial recognition in the first quarter of 2017 compared to last year, overall satisfaction remains

3 05, 2017

Workplace Satisfaction Still Strong, Despite Drop in Q1 Bonuses, Raises

By | May 3rd, 2017|Categories: Captivate, Captivate Blog, Office Pulse Captivate, Uncategorized|Tags: , , |0 Comments

One in three business professionals (33%) received a raise in Q1, down from 40% in Q1 of 2016, according to Office Pulse’s Quarterly Satisfaction Survey, however workplace satisfaction remains high. Salary Sweet Spot 3% remains the going rate for raises. Of those who received a raise in Q1, 28% reported getting a 3% raise. That

16 03, 2017

March Madness Mania Grows Among Business Professionals

By | March 16th, 2017|Categories: Captivate, March Madness|Tags: , , |0 Comments

March Madness is set to consume American businesses, with more white-collar workers expected to indulge in the tournament this year than in 2016. Don’t put it past employees to find a way to watch – they’ll be doing all they can to keep up with the tournament while prioritizing brackets over spreadsheets. In total, over

26 01, 2017

Captivate Forms Strategic Partnership with Placed, Connecting Location-Based Digital Ads to In-Store Attribution

By | January 26th, 2017|Categories: Captivate, Captivate Blog, Captivate Press Release, Location-Based Video, Marc Kidd, Uncategorized|Tags: , |0 Comments

New Measurement KPI Available for Advertisers Captivate, North America’s leading location-based digital video network, has formed a strategic partnership with Placed, Inc., the leader in ad-to-store attribution, to connect office elevator and lobby screen exposure to store visits throughout the workday. Professionals are increasingly making purchase decisions during working hours, creating opportunities for B2B and

19 01, 2017

Bringing Life to Work

By | January 19th, 2017|Categories: Captivate, Captivate Blog|Tags: , , , |0 Comments

Whether you call it work-life balance, work-life integration, or just the new normal, workers are spending more time at the office. Millennials are the most likely generation to have a solid work-life balance, with 61% reporting a “good” balance, compared to 55% of Baby Boomers, according to a new Office Pulse survey of nearly 700

31 10, 2016

Business Professionals Unhappy With Their Presidential Picks

By | October 31st, 2016|Categories: Captivate, Captivate Blog, Election 2016, Office Pulse Captivate|Tags: , , , |0 Comments

Like many Americans, business professionals seem to be underwhelmed by their options for the 2016 presidential election. One in four don’t even plan to vote for a presidential candidate next month, and that number jumps to 30% for Millennials, according to a recent Office Pulse survey of white-collar workers. But, when given the chance to

3 10, 2016

Location-Based Data Driving Retail

By | October 3rd, 2016|Categories: Advertisers, Captivate, Captivate Blog, Location-Based Video, Scott Marden|0 Comments

With the convergence of technology, big data, attribution and the Internet of Things, smart marketers are connecting on and offline behaviors to make meaningful connections with consumers. As CMO for a location-based video network, I, too, focus much of my efforts on surveying my locations (high-rise office towers, hotels, condos and suburban offices) to gain