Captivate Press Release

25 10, 2017

Captivate Expands Office Network – Bringing Life to Work in Four New Cities

By | October 25th, 2017|Categories: Captivate, Captivate Blog, Captivate Press Release, Commercial Real Estate, Real Estate|Tags: , , , , |0 Comments

Office Buildings in Milwaukee, Nashville, Pittsburgh and Tampa Join Captivate’s Network of Location-Based Digital Video Screens NEW YORK, October 26, 2017 – Captivate, commercial real estate’s number one digital media amenity, announced today that it has expanded its network in four new cities – Milwaukee, Nashville, Pittsburgh and Tampa – bringing curated digital video content

26 01, 2017

Captivate Forms Strategic Partnership with Placed, Connecting Location-Based Digital Ads to In-Store Attribution

By | January 26th, 2017|Categories: Captivate, Captivate Blog, Captivate Press Release, Location-Based Video, Marc Kidd, Uncategorized|Tags: , |0 Comments

New Measurement KPI Available for Advertisers Captivate, North America’s leading location-based digital video network, has formed a strategic partnership with Placed, Inc., the leader in ad-to-store attribution, to connect office elevator and lobby screen exposure to store visits throughout the workday. Professionals are increasingly making purchase decisions during working hours, creating opportunities for B2B and

23 08, 2016

Lobby Network: Captivate Raises the Bar Even Higher in 2016

By | August 23rd, 2016|Categories: Captivate Press Release, New Product Announcements, Real Estate|Tags: , , , |0 Comments

Two years after breaking out of the elevators and expanding into lobbies with the acquisition of the Wall Street Journal Office Media Network, Captivate is happy to announce a fully rebuilt and enhanced Lobby Network. The new network features a suite of hardware and software products that raise the bar even higher for the CRE

28 06, 2016

Captivate: Developing ICONIC Content for Location-Based Video

By | June 28th, 2016|Categories: Captivate, Captivate Press Release, ICONIC, Location-Based Video, MediaVillage.com, Scott Marden|Tags: , , , |0 Comments

As office workers enter and leave their building lobbies, elevators and suites, those who view Captivate screens engage with a variety of up-to-date information and relevant advertising. The content is presented using a tone of voice that has been developed by a team of editors in the U.S. and Canada who employ a strategy labeled

12 06, 2016

Audience Targeting – Are You Missing the Mark?

By | June 12th, 2016|Categories: Captivate Blog, Captivate Press Release, DPAA, Location-Based Video, MediaVillage.com, Real Estate, Scott Marden|Tags: , , |0 Comments

With years of media fragmentation and increasing demands for better ROI, audience targeting has never been more valuable to marketers than it is today. The value for the marketers employing it, of course, includes better measurement and message delivery – and for those who fail to take advantage, smaller budgets or shorter careers. More specifically,